MADEWELL RELEASES ITS FALL LOOKBOOK TO COINCIDE WITH THE COLLECTION'S LAUNCH

Fashion

A look from Madewell's fall 2016 collection. Photo: Madewell
A look from Madewell's fall 2016 collection. 

We don't need to tell you that the effects of "see now, buy now" have already begun to make their way to many corners of the fashion industry. The latest adopter is Madewell, which has just released its fall 2016 lookbook to coincide with the launch of collection itself. 

While the all-American retail brand typically has presented its fall lookbooks in March for more long-lead coverage, this year it's doing things a bit differently. For the first time, Madewell shoppers are now be able to pre-order pieces the moment they see them — available on Wednesday — rather than having to wait four months for the collection to hit stores. 

And if there's a time for consumers to fantasize about swaddling themselves in oversized knits and heavy, wide-legged denim, it's now. At the outset of a bona fide heat wave, imagining wandering around the chilly city sidewalks cloaked in flannel and shearling provides a nice mental break from the sweat-drenched subway platforms. In this sense, "see now, buy now" could become very dangerous for our wallets — we might just drop some serious dough on delicious-looking pieces we bought purely out of resentment for the current weather.

comments(0) views(396)

BLUGIRL EMBRACES FLORALS FOR FALL CAMPAIGN

Fashion

Blugirl-Fall-Winter-2016-Campaign01
Model Maria Zakrzewska embraces ladylike style with floral motif fashions for Blugirl’s fall-winter 2016 campaign.

Blugirl taps model Maria Zakrzewska to fronts its divine fall-winter 2016 campaign. Floral designs are front and center as the label highlights ladylike fashions at their best. Photographer Drew Jarrett and stylist Carolina Bianchi Prada join creative forces for the occasion. Presenting the season in a light, fresh fashion, an elegant airiness comes together with primary colors and trompe-l’oeil patterns. Blugirl champions a Nordic flair with its serene white looks, ultimately contributing to its feminine narrative.

BLUGIRL FALL/WINTER 2016 CAMPAIGN

Blugirl-Fall-Winter-2016-Campaign06
Maria Zakrzewska fronts Blugirl’s fall-winter 2016 campaign.
Blugirl-Fall-Winter-2016-Campaign07
Maria Zakrzewska dons a chic oversized coat for Blugirl’s fall-winter 2016 campaign.
Blugirl-Fall-Winter-2016-Campaign05
Maria Zakrzewska sports a sheer dress for Blugirl’s fall-winter 2016 campaign.
Blugirl-Fall-Winter-2016-Campaign04
Maria Zakrzewska is pictured in a floral dress for Blugirl’s fall-winter 2016 campaign.

comments(0) views(411)

BRANDON MAXWELL SHOT HIS FIRST AD CAMPAIGN HIMSELF

Fashion

Brandon Maxwell's fall 2016 campaign. Photo: Brandon Maxwell

Brandon Maxwell's fall 2016 campaign. 

It's been an epic first year for stylist and designer Brandon Maxwell. Since launching his brand in September 2015 with an intimate presentation for an A-list audience at Mr. Chow's in New York, he was shortlisted for the 2016 LVMH Prize, won the CFDA Swarovski Award for Womenswear and kept the momentum building with his second collection. (Oh, and he still styles Lady Gaga, too.) On Wednesday, Maxwell demonstrated yet again that he's not your average emerging brand by revealing his first ever advertising campaign, shot by the designer himself at the Standard Hotel in New York. 

It's very rare for such a young brand to invest in promotional ventures, beyond statement-making red carpet designs and memorable runway shows, this early. For example, early successes Alexander Wang, Public School and Jason Wu all waited four to five years before releasing their first campaigns. 

Maxwell, who studied photography in college, gathered a very diverse group of models (Blanca Padilla, Herieth Paul, Leila Nda, Maria Borges, Ophelie Guillermand and Riley Montana) at the Top of the Standard to pose in his sleek, black-and-white fall 2016 looks. 

comments(0) views(368)

Alexis Mabille Couture Fall 2016 Collection Mimics Cy Twombly Art

Fashion

Textures, colors, shine… With 23 incredible creations, the Alexis Mabille Couture fall/winter 2016-2017 collection is by far one of our very favorites from the Paris Couture Fashion Week, embodying enchantment in princess costumes. The lineup was described by Mabille as “a bit traditional but with a cooler feeling” and it certainly embodied everything that was beautiful.

Alexis Mabille Couture Fall/ Winter 2016-2017 Collection

We saw colors that were on the cooler side to be certain, particularly in frosted blues and mauves, with some peachy plumetis and tulle appearing here and there for a touch of some warm rays. The whole palette was on the pastel side and brought Disney princesses to mind.

Mabille expressed his inspiration as being the breaking dawn itself, with soft colors and a hint of the night still in place but with the hope of the day shining through. The grayish aspects were definitely to be expected then, along with the spring nature of the color scheme, despite this being a fall collection in of itself.

While minimalism is not the artist’s style in general, it had its pace in this collection that shone through for its fashionable silhouettes and lack of much in surface detail. A favorite was certainly that corset paired with the skirt that was draped in such a way as to mimic a trench tied off at the waist.

Alexis Mabille Couture Fall/ Winter 2016-2017 Collection

There were sheaths in crepe and lace, and some pretty voluminous gowns, pointing towards a common trend that just simply won’t be going away anytime soon. There was beauty and regality in the gowns themselves but none of that overload of flair, nor that overtly soft romanticism.

It is a youthful collection and certainly one that appeals to the young adult ages as well, meaning that we shall be seeing a lot more ladies in their late teens sporting the gorgeous pieces about. While they may not be caught dead in a designer outfit their grandparents choose, the belles of the ball will be dancing the night away in Alexis Mabille… mark our words on that one. Of course, Mabille designs for all and thus brings generations closer together, bridging that unfortunate gap.

Graphic ribbons, lavishly tiered skirts, Cy Twombly art as a muse and princess gowns all come together to create this masterpiece of a haute couture collection that certainly demands a grand entrance – particularly when the width would have you struggling to get through the doors in general.

Alexis Mabille Couture Fall/ Winter 2016-2017 Collection

Alexis Mabille Couture Fall/ Winter 2016-2017 Collection

“The idea of this collection was to be in the pure tradition of couture, but to modernize it with a cool attitude,” Mabille said backstage — hence the Penelope Tree eye makeup and center-parted, slicked down hair. “You can have a big ballgown, but you add pockets on the sides, and suddenly the dress becomes super-cool. I like to subvert tradition with this kind of detail, and loosen up how these outfits are worn. You don’t necessarily need to pair them with an updo and big earrings,” he added.

Darling, what’s there not to love about all you have done? It is simply enchanting!

Alexis Mabille Couture Fall/ Winter 2016-2017 Collection

Alexis Mabille Couture Fall/ Winter 2016-2017 Collection

comments(0) views(400)

Maison Margiela Couture Fall/Winter 2016-2017 Collection

Fashion

Whimsical, extravagant, with pops of bright, bold colors and Pop Art references, theMaison Margiela Couture fall/winter 2016-17 collection is here to make those who like fashion art rejoice. John Galliano’s winning technique appears to be the combination of an out-of-this-world sense of nonsensicalness and exceptional artisanal skills, when it comes to manipulating different, unconventional materials, which often lead the designer to intertwine fashion with surrealism and the grotesque.

Maison Margiela Couture Fall/ Winter 2016-2017 Collection

When it comes to fabrics, Galliano knows for sure what he is doing, and this couture line-up is here to prove he is definitely pretty good at choosing the right fabrics for his designs, especially when it’s about wool, cotton and overall ‘common’ materials.

With his Maison Margiela Couture FW 2016 collection, Galliano shows his desire to further explore the futuristic world he mostly draws inspiration from, although this time letting it be less influenced by the eastern culture. He mainly focused on western-oriented vibes, letting the main Eighties and Nineties subcultural trends overwhelm all of the proposals with their unique colors and subverting fashion rules.

We do see, however, a few Japan-inspired touches here and there too, such as the origami-gowns, Nehru collars and Geisha-inspired makeup styles, yet always being not so predominant as the Pop art inspirations.

Maison Margiela Couture Fall/ Winter 2016-2017 Collection

As much as Pop art played with different patterns, reinterpreting what we unconsciously defined as part of the popular culture, Galliano deconstructed most of his pieces too, reinventing the classics and structuring them in new, exaggerated shapes.

Using intricate draping, belts and quirky fringed details, Galliano managed to create 24 pieces that all differ from one another, at times exploring the Maison’s beloved genderless territories, at times showcasing moments of pure (futuristic) femininity. Plastic materials help reach both the goals, either wrapped around the bodies just to create sinuous mermaid gowns, or used as refinements for what will probably break the Internet as the quirkiest accessories of all time.

Aside from the accessory line, which among futuristic hats, oversized boots and gloves is quite diverse for sure, the line is strong on coats too, displaying both billowy, theatrical garments and deconstructed short coats. They all seem to be extremely cozy and especially warm and, although some of them don’t look like the most wearable ones, they are highly covetable anyway.

Maison Margiela Couture Fall/ Winter 2016-2017 Collection

Maison Margiela Couture Fall/ Winter 2016-2017 CollectionThis Maison Margiela Couture collection is also interesting for two more reasons: its color palette, which could probably be regarded as the most multi-dimensional we have seen so far, and the layering techniques used. T-shirts worn under dresses, layered jackets and shirts with hems that are so intricately wrapped around the bodies it is almost impossible to distinguish them, all contribute to creating a collection that makes us eager to see how Galliano will translate these couture-esque trends into his upcoming Margiela ready-to-wear line.

Maison Margiela Couture Fall/ Winter 2016-2017 Collection

Maison Margiela Couture Fall/ Winter 2016-2017 Collection

comments(0) views(416)

Burberry Beauty Fall 2016 Makeup Collection

Fashion

Mesmerizing glitter and futuristic metallic shades are the focus of the newly unveiledBurberry Beauty fall 2016 makeup collection, which celebrates the beauty we saw at the house’s fall runway show. From the illuminating powder to the eyeshadows to the nail polishes, almost every product included in the line-up comes packed with sparkling textures, with the lipsticks being the only products that don’t have a shining finish in order to create the perfect balance. The collection hits Nordstrom, Sephora, Saks Fifth Avenue,Burberry’s online store and beauty counters at major department stores starting from August, 2016, just in time for you to update your beauty kit for fall!

Burberry Beauty Fall 2016 Makeup Collection

Burberry Runway Palette Illuminating Powder Face & Eyes (Limited Edition)

If you wonder about what made the models’ complexion shine with such a healthy glow at the runway show, we have the answer for you! Embossed with a delicate floral lace pattern, this face and eye powder comes embedded with light reflecting particles that instantly enhance the enviable glow of the skin and eyes.

This limited-edition lightweight illuminating powder captures the essence of a Burberry glow, being an amazing product for implementing the famous storbing techniques. Simply apply it on the areas of the face where light naturally hits and you’ll brighten the complexion in an instance.

Burberry Beauty Fall 2016 Makeup Collection

Burberry Eye Colour High-Shine Shadow

While Burberry’s mono eyeshadow isn’t a limited-edition product, the new colors this collection offers are. Captured inside sleek, grey cases, the gold and silver eyeshadows let you embrace the latest metallic beauty trend that’s all the rage in the upcoming fall.

• 010 Metallic Gold (Limited Edition)
• 012 Metallic Silver (Limited Edition)

Burberry Shimmer Dust Loose Glitter

Apparently Burberry wants you to look festive throughout the cold season to come, which is why the brand introduces this loose glitter in two color options. Wear it around the eyes and on your peepers to shine bright like a diamond on any occasion.

• 01 Gold Glitter – gold (Limited Edition)
• 02 Black Glitter – black holographic color (Limited Edition)

Burberry Beauty Fall 2016 Makeup Collection

Burberry Kisses Lipstick

When it comes to lip makeup, Burberry advises to keep it more toned down and sleeker, ditching all the glitter and gloss and instead wearing any of these versatile lipstick colors with a satin finish. The lipsticks not only deliver the right amount of color with a single application, but also provide intense, continuous hydration thanks to the lavender, tea and rosehip contained.

• 01 Nude Beige – nude beige
• 401 Nude Apricot – nude light coral
• 425 Damson – deep plum

Burberry Nail Polish

The same festive mood is maintained in terms of nail art, since the Burberry Beauty fall 2016 makeup line favors cheerful glitter polishes over ordinary colors. You can wear any of these glittery polishes on your naked nails or over a coat of your favorite color, depending on the intensity of drama you want to create on your fingertips.

• 306 Ruby Glitter (Limited Edition)
• 451 Gold Glitter (Limited Edition)
• 453 Silver Glitter (Limited Edition)

Burberry Beauty Fall 2016 Makeup Collection

comments(0) views(170)

Powered by Apurseforum.com | Contact: mybrandhome@gmail.com | sitemap